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Creating a Health Care Marketplace for Affordable Drugs in USA | Mark Cuban's Cost Plus Drugs
B2B Healthcare Marketplace
User Research I Navigational Model development I UX I System Design
Recently, I have designed with a US Pharmaceutical Software company, and helped to create a multi-supplier marketplace platform for small hospitals, pharmacies etc, called Mark Cuban's Costplus Drugs Marketplace.
(https://costplusdrugs.graphite.direct/login?ec=302&startURL=%2F)
The challenges ranged from many from balancing the business goal to innovate and create a multi-supplier shopping environment for the procurer to guarding the user's need for efficiency and ease of readability. The major impact has been a sharp increase in product adoption and repeat orders in the first few months.
The confidential nature of the product restricts design sharing.
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